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Dolby Laboratories Demos the Future of Entertainment at 2006 International Consumer Electronics Show
LAS VEGAS, Jan 03, 2006 (BUSINESS WIRE) -- Illustrating the latest in surround sound technology, Dolby Laboratories (NYSE:DLB) will showcase its premier multichannel sound technologies at the 2006 International Consumer Electronics Show (CES), January 5-8, 2006, at the Las Vegas Convention Center (South Hall 1, booth 20925).
Dolby will offer a sneak preview of Dolby(R) TrueHD technology, which offers up to 7.1 discrete channels of lossless audio for next-generation optical media, bringing audio to home theater that is bit-for-bit identical to original studio masters. This demonstration will also push Dolby TrueHD to its theoretical limit of 14-channel surround sound, giving attendees a glimpse of what could previously only be heard in Dolby's San Francisco sound laboratory.
"Our engineers are always pushing the boundaries of audio technology, and we are excited to share a glimpse of what the long-term future of entertainment might sound like," said Ed Schummer, Senior Vice President and General Manager, Consumer Division, Dolby Laboratories. "Our newest audio technologies will soon be found in next-generation DVD-Video players, the latest game consoles, new PC media centers, cutting-edge HD broadcasts, set-top boxes, and even high-end automotive systems."
Along with Dolby TrueHD, the company will offer interactive demonstrations of today's hottest products with surround sound, including the Microsoft(R) Xbox 360(TM) with in-game Dolby Digital 5.1 surround sound, media PCs equipped with Dolby Master Studio(TM) and Dolby Home Theater(TM) technologies, the Sony(R) DVD camcorder with Dolby Digital 5.1 Creator, and the Volvo C70 featuring in-car surround sound.
Audio for Next-Generation DVDs
Dolby will prominently feature Dolby TrueHD as the audio standard for discriminating consumers of next-generation optical media. Dolby's preeminent surround sound technology provides up to 7.1 channels of pure, lossless surround sound, as well as enhanced downmix, dynamic range control, and metadata capabilities. With Dolby TrueHD, dedicated audiophiles as well as casual home theater viewers will experience uncompromised audio performance that is bit-for-bit equivalent to the highest-resolution studio masters. Dolby TrueHD is truly high-definition audio, complementing the high-definition picture from both the HD DVD and Blu-ray Disc formats.
Dolby TrueHD technology is an essential component in next-generation A/V equipment, and it also brings powerful new sonic benefits to both new and legacy home theater systems, something no other audio format can achieve. Dolby TrueHD allows owners of current A/V receivers equipped with Dolby Digital decoding to experience a significant improvement in audio performance when they connect their receivers to a next-generation optical player that supports Dolby Digital 640 kbps output. Consumers who own a receiver equipped with multichannel analog inputs will be able to experience the superb audio quality of Dolby TrueHD, coupled with the expanded capability for full 7.1 discrete channel playback. For the ultimate Dolby TrueHD experience, consumers who recently purchased the latest A/V receivers with HDMI(TM) inputs can experience lossless 7.1-channel playback via a pure digital connection.
"The Dolby TrueHD logo is the consumer's assurance of pure, lossless audio performance, 100 percent of the time," said Craig Eggers, Manager, Consumer Electronics Marketing, Dolby Laboratories. "When a playback device displays the Dolby TrueHD logo, viewers are assured they are hearing the highest-quality audio performance possible -- as if they are hearing the studio master itself."
The Sound of High-Definition Television
Dolby Digital is quickly emerging as the preferred multichannel audio format for digital and high-definition broadcasting worldwide. Dolby Digital is already the audio standard for HDTV in North America. At its exhibit, Dolby will present a variety of high-definition broadcast content featuring Dolby Digital 5.1 surround sound including movies, soundtracks, and live television.
Dolby PC Entertainment
In the PC arena, Dolby will showcase the latest offerings in Intel(R)-based PC media centers that feature Dolby Master Studio and Dolby Home Theater. These systems, built using Dolby-licensed software applications and integrated audio codec solutions, will provide PC media center users with audio performance and surround sound capabilities typically found in traditional consumer electronics.
Home Theater on the Road
Dolby will highlight its surround sound experience for automobiles with Volvo C70 and Chrysler Pacifica demonstration vehicles. In addition, Dolby will display the Chrysler 300C in the Mobile Electronics magazine booth, 5835 (LVCC, North Hall). With Dolby Pro Logic(R) II and MLP Lossless(TM) technology for DVD-Audio, automobile manufacturers and automotive aftermarket vendors can provide a higher quality of in-car surround sound entertainment.
The Gaming Experience
With the hottest games featuring Dolby Digital 5.1 surround sound, consumers are increasingly hooking up their game consoles to home theater systems. Dolby will be demonstrating how this combination offers gamers the ultimate surround sound experience in the latest Xbox 360 games.
Digital Camcorders with Surround Sound
Dolby will conduct interactive demonstrations of the Sony DCR-DVD403 Handycam(R) camcorder featuring Dolby Digital 5.1 Creator technology. This technology allows consumers to record home movies in Dolby Digital 5.1 surround sound, making full use of their home theaters during playback. From a family capturing the excitement of their child's birthday party, to aspiring Hollywood filmmakers, Dolby Digital 5.1 Creator offers consumers the power to capture their favorite moments in glorious surround sound.
About Dolby Laboratories
Dolby Laboratories (NYSE:DLB) develops and delivers products and technologies that make the entertainment experience more realistic and immersive. For four decades Dolby has been at the forefront of defining high-quality audio and surround sound in cinema, broadcast, home audio systems, cars, DVDs, headphones, games, televisions, and personal computers. Based in San Francisco with European headquarters in England, the company has entertainment industry liaison offices in New York and Los Angeles, and licensing liaison offices in London, Shanghai, Beijing, Hong Kong, and Tokyo. For more information about Dolby Laboratories or Dolby technologies, please visit www.dolby.com.
Certain statements in this press release, including statements regarding the performance and capabilities of Dolby technologies, including Dolby TrueHD, Dolby Home Theater, Master Studio, MLP Lossless, Dolby Pro Logic II, and Dolby Digital 5.1 Creator; the anticipated or potential benefits that consumers and others may derive from these technologies; the anticipated market acceptance of these technologies; potential future uses for these technologies; and the commercial availability of next-generation DVD-Video players containing Dolby technologies are "forward-looking statements" that are subject to risks and uncertainties. These forward-looking statements are based on management's current expectations. The following important factors could cause actual results to differ materially from those in the forward looking statements: risks associated with building market acceptance of and demand for these Dolby technologies; competition in the market for high-quality audio technologies; rapid changes in technical requirements for high-definition technologies and packaged media; risks associated with introducing new technologies to consumers; risks associated with having Dolby technologies adopted as industry standards; and other risks detailed in Dolby's Securities and Exchange Commission filings and reports, including its annual report on Form 10-K for its fiscal year ended September 30, 2005. Dolby disclaims any obligation to update information contained in these forward-looking statements whether as a result of new information, future events, or otherwise.
Dolby, Pro Logic, and the double-D symbol are registered trademarks of Dolby Laboratories. Dolby Home Theater, Master Studio, and MLP Lossless are trademarks of Dolby Laboratories. All other trademarks remain the property of their respective owners. S06/16950 DLB-G
SOURCE: Dolby Laboratories
Dolby Laboratories Jeanne Alford, 415-645-5245 email@example.com
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