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Fox to Broadcast All-Star Game in Dolby Digital 5.1 Audio

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Jul 14, 2003

Fox to Broadcast All-Star Game in Dolby Digital 5.1 Audio

Fox to Broadcast All-Star Game in Dolby Digital 5.1 AudioSan Francisco, July 14, 2003--On Tuesday, July 15, Fox Sports will broadcast the 2003 Major League Baseball All-Star Game in Dolby® Digital 5.1 audio in six US metropolitan areas. The network announced earlier this year that all Fox Widescreen DTV sports broadcasts will feature Dolby Digital 5.1 audio.

Viewers with Dolby Digital set-top boxes and home theaters in Charlotte, NC; Los Angeles; Mobile, AL; New Orleans; Oakland/San Francisco; and Washington, DC will be able to enjoy the DTV broadcast of the game in rich, enveloping 5.1 surround sound.

"We believe that Dolby Digital 5.1 adds so much to the sports-viewing experience--it really brings the fan into the game and adds to the excitement of the event," said Ed Goren, President, Fox Sports. "At Fox, we are committed to bringing our viewers the best possible viewing experience, which includes broadcasting with Dolby Digital 5.1," he continued.

"Fox has been a leader in Dolby Digital 5.1 sports broadcasts, and we are excited to use MLB's All-Star Game to further showcase the intensification that Dolby Digital 5.1 adds to the television viewing experience," said Tom Daily, Marketing Director, Professional Audio, Dolby Laboratories.

Fox's first sports broadcast in Dolby Digital 5.1 audio was its presentation of Super Bowl XXXVI in 2002. Earlier this year, Fox Sports also broadcast coverage of NASCAR's Daytona 500 in Dolby Digital 5.1 sound.

Dolby Laboratories staff will be on hand at Chicago's US Cellular Field to provide technical support for the live broadcast of the All-Star Game.

About Dolby in Broadcasting

Dolby Digital technology intensifies and enhances the DTV viewing experience. Approximately 28 million households worldwide have Dolby Digital 5.1 home receivers, while roughly 22 million digital cable, satellite, and terrestrial DTV set-top boxes have been sold to date that deliver a Dolby Digital 5.1 audio stream. As the number of Dolby Digital 5.1-channel devices continues to rise, more television services are broadcasting in Dolby Digital 5.1 sound, delivering an increasing variety of highquality programming to their viewers. For a listing of programs broadcast in Dolby Digital 5.1 audio, please visit www.dolby.com/tvaudio.

About Dolby Laboratories

Dolby Laboratories creates technologies that intensify and enhance the entertainment experience. For nearly four decades, Dolby has been instrumental in defining highquality audio and surround sound in cinema, broadcast, home audio systems, cars, DVDs, headphones, games, televisions, and personal computers. Based in San Francisco with European headquarters in England, the privately held company has entertainment industry liaison offices in New York and Los Angeles, and licensing liaison offices in Hong Kong, Shanghai, Beijing, and Tokyo. For more information about Dolby Laboratories or Dolby technologies, please visit www.dolby.com.

Dolby and the double-D symbol are registered trademarks of Dolby Laboratories. All other trademarks remain the property of their respective owners. © 2003 Dolby Laboratories, Inc. S03/14855

Media Contact:

Adam Anderson, Dolby Laboratories, 415-645-5176 aja@dolby.com