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Lucasfilm Ltd. Uses Dolby Digital Surround EX to Enhance Audio Experience for Star Wars Episode III: Revenge of the Sith; Dolby's Latest Sound Format Creates Optimum Surround Sound in Theatres Worldwide
Dolby Laboratories (NYSE:DLB) announced today that its latest film sound format, Dolby(R) Digital Surround EX(TM), was used by Lucasfilm Ltd. to mix the soundtrack for Star Wars Episode III: Revenge of the Sith. Bringing premium sound quality to select theatres around the world, Dolby Digital Surround EX technology encircles the audience with sound and dramatically enhances the overall cinematic experience.
Introduced in 1999 with the release of Star Wars Episode I: The Phantom Menace, Dolby Digital Surround EX was jointly developed by Dolby Laboratories and Lucasfilm Ltd. in an effort to add new dimension to the Star Wars experience. The audio technology adds a third surround channel to the Dolby Digital format to accurately locate sound effects behind the audience. As a result, moviegoers experience more realistic flyover and fly-around effects and more convincing sound movement on and off the screen.
"Just as Dolby Stereo revolutionized film audio with Star Wars Episode IV: A New Hope, Dolby Digital Surround EX continues to push the industry forward by enabling a more dramatic presentation of the latest Star Wars film," said Matthew Wood, Supervising Sound Editor, Skywalker Sound. "Having Dolby Digital Surround EX in our mixing arsenal has given us the ability to unify all the Star Wars movies with one format featuring a completely enveloping sound stage."
Dolby Digital Surround EX is one of the most rapidly adopted sound formats in cinema history. More than 9,000 cinemas worldwide have installed a Dolby Digital Surround EX processor and additional rear speakers in their theatres to leverage this technology. Dolby Digital Surround EX film prints can be used in any cinema because they carry both a Dolby Digital soundtrack for digital processors and a Dolby SR track for playback over analog systems. Skywalker Sound is a Lucasfilm Ltd. Entertainment Company.
"Lucasfilm and Dolby have worked together for nearly three decades to push the envelope of movie sound -- the development of Dolby Digital Surround EX being one example," said Tim Partridge, Senior Vice President and General Manager, Dolby Laboratories Professional Division. "Our organizations share the same dedication to improving the cinematic experience and we were delighted once again to work with Lucasfilm on the final chapter of Star Wars."
About Dolby Laboratories
Dolby Laboratories (NYSE:DLB) develops and delivers products and technologies that make the entertainment experience more realistic and immersive. For four decades Dolby has been at the forefront of defining high-quality audio and surround sound in cinema, broadcast, home audio systems, cars, DVDs, headphones, games, televisions, and personal computers. Based in San Francisco with European headquarters in England, the company has entertainment industry liaison offices in New York and Los Angeles, and licensing liaison offices in London, Shanghai, Beijing, Hong Kong, and Tokyo. For more information about Dolby Laboratories or Dolby technologies, please visit www.dolby.com.
Dolby and the double-D symbol are registered trademarks of Dolby Laboratories. Surround EX is a trademark of Dolby Laboratories. S05/16361 DLB-F
Certain statements in this press release, including statements regarding the performance and capabilities of Dolby Digital Surround EX system, the potential benefits that Dolby's customers, including studios and exhibitors, and audiences may derive from Dolby Digital Surround EX, the anticipated market acceptance of Dolby Digital Surround EX, Dolby's ability to continue to successfully develop entertainment technologies that improve or enhance the cinematic experience and Dolby's ability to develop, maintain and strengthen relationships with industry participants such as Lucasfilm are "forward-looking statements" that are subject to risks and uncertainties. These risks and uncertainties, which could cause the forward-looking statements to differ materially from anticipated results, include, without limitation, risks associated with building market acceptance of and demand for Dolby Digital Surround EX product lines, by filmmakers, studios, cinema operators and audiences, competition risks for theatre sound technologies; rapid changes in technical requirements for movie sound technologies, specifically, and entertainment technologies for movies in general; risks associated with having Dolby's technologies adopted as industry standards; risks associated with developing, maintaining and strengthening relationships with industry participants; risks associated with the health of the movie industry in general; and other risks detailed in Dolby's Securities and Exchange Commission filings and reports, including, its quarterly report on Form 10-Q filed with the SEC for the quarter ended April 1, 2005. Dolby disclaims any obligation to update information contained in these forward-looking statements whether as a result of new information, future events or otherwise.
SOURCE: Dolby Laboratories
mPRm Public Relations Elana Altshuler, 323-933-3399 ext. 258 firstname.lastname@example.org
Copyright Business Wire 2005
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