SAN FRANCISCO & BURBANK, Calif.--(BUSINESS WIRE)--
Dolby Laboratories, Inc. (NYSE:DLB) and The Walt Disney Studios today
announced that Disney's Tomorrowland, in theatres May 22, 2015,
and Disney•Pixar's Inside Out, in theatres June 19, 2015, will be
the first Dolby Vision™ titles to be shown at Dolby Cinema™ locations
around the globe. In addition, Disney's The Jungle Book, due out
April 15, 2016, will also be presented in Dolby Vision, with more titles
to be announced.
Cinema, featuring Dolby Vision and Dolby Atmos, is a premium cinema
offering for exhibitors and moviegoers that combines spectacular image
and sound technologies with inspired design to make every visit a
completely captivating cinematic event.
"Dolby is thrilled to collaborate with Disney and Pixar to push the
cinematic boundaries through the powerful combination of Dolby Vision
and Dolby Atmos," said Kevin Yeaman, President and CEO, Dolby
Laboratories. "Dolby Cinema delivers an unforgettable cinema experience
that transports moviegoers into the heart of the action."
Dolby Cinema begins with the filmmaker's vision—using the full
storytelling capabilities that Dolby offers in image and sound
production to transform the way movies are made. Combined with
state-of-the-art image, sound, and acoustic capabilities, the movie
comes alive to deliver cinema in its purest form.
"The Dolby Cinema experience is a very exciting prospect for both
filmmakers and film fans," said Brad Bird, director of Tomorrowland.
"Dolby has been so vital to the advancement of cinema sound, it makes
complete sense for them to turn their attention to enhancing and
improving the quality of motion picture images as well. Our team was
delighted to collaborate with Dolby, and we are proud that Tomorrowland
is the first film to be presented in their stellar new Dolby Vision
process. The brightness and clarity of the images, yet with richness and
detail in the blacks—WOW. The picture quality, especially in 4K laser
projection, is nothing short of stunning."
Dolby Cinema features the Dolby Vision projection system, which uses
state-of-the-art optics and image processing, to deliver high dynamic
range with enhanced color technology and a contrast ratio that far
exceeds that of any other image technology on the market today. The
result is a richer, more detailed viewing experience that delivers
strikingly vivid and realistic images that make viewers feel like they
are in the movie's world. Dolby Cinema also includes the award-winning
Dolby sound technology, Dolby Atmos, which moves audio around the
theatre, even overhead, with amazing richness and depth. Dolby Atmos
debuted in 2012 on Disney•Pixar's Academy Award® winning Brave.
"Our studio and our filmmakers put so much into creating high-quality,
immersive experiences for audiences, and that includes using the latest,
cutting-edge technology to enhance the stories we tell," said Dave
Hollis, Executive Vice President, Theatrical Distribution, The Walt
Disney Studios. "Disney has been a longtime collaborator of Dolby, and
we're excited for the continued storytelling possibilities that
technologies like Dolby Cinema deliver."
About Dolby Cinema
Dolby Cinema delivers the total cinema experience. It combines powerful
image and sound technologies with inspired cinema design to make every
visit a completely captivating cinematic event.
Dolby Cinema will include Dolby Vision—a state-of-the-art authoring and
playback imaging technology that enables the cinema to bring the story
alive onscreen. Outfitted with Dolby Atmos, a Dolby Cinema transports
audiences into the movie with breathtakingly real sound that fills the
cinema and flows all around them.
When these technologies are combined with the sophisticated Dolby Cinema
design, everything comes together to pull moviegoers more deeply into
the story and transform their visit into an event. For more information,
please visit the Dolby
Cinema web page.
About Dolby Vision
Dolby Vision delivers a dramatically different visual
experience—astonishing brightness, incomparable contrast, and
captivating color—that brings entertainment to life.
Even though most movies are captured and recorded using technology that
produces the colors and brightness of real life, much of that richness
is lost by the time moviegoers get to watch. That's because current
cinema color-grading standards are based on the limitations of current
projection technologies and require that the content be altered to match
their display performance—dramatically reducing the range of colors,
brightness, and contrast.
Dolby Vision changes that, giving creative teams the freedom to use the
full gamut of colors, peak highlights, greater brightness, and amazing
contrast, with the confidence that those will be reproduced faithfully
on cinema screens that feature Dolby Vision.
About Dolby Atmos
Dolby Atmos delivers moving audio—sound that can be precisely placed and
moved anywhere in three-dimensional space, including overhead. It brings
entertainment alive all around the audience in a powerfully immersive
and emotive experience.
Since its introduction in the cinema in 2012, Dolby Atmos has been
embraced by all the major Hollywood studios, 11 Academy Award® winning
directors, and 23 Academy Award winning sound mixers, among others.
To learn more about Dolby Atmos, visit dolby.com/Atmos.
About The Walt Disney Studios
For over 90 years, The Walt Disney Studios has been the foundation on
which The Walt Disney Company (NYSE:DIS) was built. Today, the Studio
brings quality movies, music, and stage plays to consumers throughout
the world. Feature films are released under the following banners:
Disney, including Walt Disney Animation Studios and Pixar Animation
Studios; Disneynature; Marvel Studios; Disney|Lucasfilm; and Touchstone
Pictures, the banner under which live-action films from DreamWorks
Studios are distributed. The Disney Music Group encompasses the Walt
Disney Records and Hollywood Records labels, as well as Disney Music
Publishing. The Disney Theatrical Group produces and licenses live
events, including Disney on Broadway, Disney On Ice, and Disney Live!.
About Dolby Laboratories
Dolby Laboratories (NYSE:DLB) creates audio, video, and voice
technologies that transform entertainment and communications in mobile
devices, at the cinema, at home, and at work. For nearly 50 years, sight
and sound experiences have become more vibrant, clear, and powerful in
Dolby®. For more information, please visit www.dolby.com.
Dolby, Dolby Atmos, and the double-D symbol are registered trademarks of
Dolby Laboratories. Dolby Cinema and Dolby Vision are trademarks of
Dolby Laboratories. "Academy Award®" is a trademark and
service mark of the Academy of Motion Picture Arts and Sciences.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20150415005251/en/
Joshua Gershman, +1-415-645-5611
Walt Disney Studios
Janelle Tipton, +1-818-560-8011
Source: Dolby Laboratories, Inc.
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